Audience & Data Services

Why Data Quality Makes or Breaks Performance

Even the best campaigns fail when the data behind them is outdated, incomplete, or poorly targeted.

Many teams struggle with:

  • Inaccurate or rented data lists
  • Limited visibility into audience intent
  • Poor segmentation that weakens engagement
  • Inconsistent performance across campaigns

Without a strong data foundation, personalization and performance simply don't scale.

Why Converture Is Different

Data built for activation — not just access.

First-Party, Verified Audience Data

Access over 50M opted-in professionals across industries, roles, and buying stages.

Precision Targeting & Segmentation

Build audiences based on firmographics, behavior, and intent signals.

Lookalike Modeling

Expand reach by identifying new audiences that mirror your best-performing segments.

Human-Verified Accuracy

Data is continuously reviewed to ensure quality, relevance, and compliance.

How It Works

Build, refine, and activate audiences for better campaign performance

Define Your Audience

Define Your Audience

Align on target roles, industries, and campaign goals.

Segment & Model

Segment & Model

Build custom segments or lookalike audiences using first-party data.

Activate

Activate

Deploy audiences across demand gen, nurture, ABM, or engagement campaigns.

Refine

Refine

Optimize targeting based on performance and engagement insights.

  • 50
    M+
    verified, opted-in professionals
  • 90
    %
    higher targeting accuracy than third-party data
  • 2
    x
    more engagement with first-party audiences

The Results

  • More accurate targeting across campaigns
  • Higher engagement and response rates
  • Improved performance across demand and ABM programs
  • Stronger alignment between data, messaging, and outcomes

"Converture's audience data helped us reach the right buyers — not just more of them."

— Agency Partner, USA